MOBILITY SUSTAINABILITY

The concept of sustainability is also connected to urban mobility.

Nowadays, awareness of thinking about a new transport organization, as well as the relation between human and transport connection has increased. 

The problems that are arising are:

• the increase in goods to be transported, due to the current and future growth of population;

• the world pandemic, which is hampering the reaching of sustainable aims;

• the insistence on reaching decarbonisation aim by concrete actions;

• circularity and supply of resources. 

Therefore, mobility has suggested and is implementing such ideas in order to solve the problem. 

According to the study of Mobility Future, 49% of transfers will be green by 2030 thanks to sharing mobility. Indeed, 40% of people are inclined to use more innovative transport solutions.

Europan Community has proposed electric car in order to reduce polluting emissions by 40% by 2030. Indeed, a calculating tool of Transport&Environment has shown that the CO2 emissions of the electric car in Europe are three times less than petrol or diesel-powered car. 

In the meanwhile, Mercedes and BMW are proposing alternative forms of propulsion based on hydrogen and cobalt. Such materials can be recycled once they have become unserviceable.

Besides, less polluting and recycled materials are favoured for vehicle interiors or components. For example, the car manufacturer BMW offers seat covers made from chrome-free olive leaves, while Mercedes uses fabric made from recycled PET bottles. Also, tyres are made from sustainable natural rubber and car mats from econyl or recycled plastic. 

Source:  Life cycle assessment from Botta Packaging

Thanks to technological advances, projects for autonomous driving, connectivity and smart cities are gaining ground. 5G connectivity will enable cars to 'talk' to each other and urban infrastructures (street lighting, vertical signs, asphalt with chips), thanks to sensors capable of sending data, which will be useful for their coordination. 

Health & safety areas will also be enhanced and play an increasingly important role in ensuring the safety of passengers in vehicles. 

In conclusion, the importance of mobility sustainability is fundamental in order to protect humans. 

Reference

https://summit.movinonconnect.com/combats/transport-efficiency/

https://specialistudio.corriere.it/vodafone-business-lab/trend-mobilita/

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Packaging for flowers and plants

In the spring of 2021, characterized by new restrictions, unlike last spring, it is allowed retail sale of flowers and plants so you can shop directly at shops and nurseries. This allows you to personally choose the floral gift to give or give yourself, and once at home we can independently organize the shipment.

Many companies have developed and implemented, during the lockdown months, the online sale of flowers and plants and have chosen paper and cardboard packages for deliveries throughout Italy and Europe, to guarantee the protection of cut flowers and potted plants.

To ensure that the fresh flowers and plants arrive at their destination in perfect condition, whether it is a shipment, but also in case of transport for a trip or move, you should know that the cardboard can be of great help.

Practical advice:

• Come with cardboard box, you can also use your own packaging if these are solid with intact edges;

• lock the flowers inside the box: use corrugated cardboard clamps and dividers to lock the product;

• better to add directional arrows externally on the packaging indicating the direction to be respected;

• to prevent ground loss from the pot, cover it with cardboard discs;

• do not water the soil, the water may leak and cause damage to the product and packaging;

• verify that the weight and size of the package meet the size limits of the shipping service used;

• always carry the label on the package.

Although the horticulture industry has lived and is experiencing very difficult months, the market has not stopped and has found new channels compared to traditional sales in shops and nurseries, innovative method so much appreciated by the consumer who recorded a surge in online sales started during the quarantine and continued in the following months.

Source: Botta Packaging

Reference

https://www.comieco.org/fiori-e-piante-boom-degli-acquisti-online/

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PACKAGING FOR STARTUP

Packaging is one of the most important communication tools to reach the target audience effectively, increase sales and present themselves to the best of customers, distributors or potential investors.

It is important to design the packaging from the early stages of a project because it is an integral part of the product. It represents an investment within the reach of small and large companies and is not an additional cost.

However, it is not always easy and it is not always cheap to order small quantities or a realistic and high quality prototype of paper packaging. Relying on Botta means having the possibility to customize your packaging, according to your requests.

A printing service without minimum order offers several advantages:

- Validating the product. Launching a new product is a bet for any company, big or small. Before investing time and resources in a project it is good to validate the idea by collecting the first impressions of potential customers

- Testing different designs or shapes.

- Presenting yourself in a professional manner. The first impression is the one that counts: presented with a box of professional quality, because your customer will evaluate the product starting from the package in which he receives it.

- Adapt to communication needs. Good packaging must be able to adapt to market developments and marketing and communication needs, which sometimes necessitate a temporary change in the characteristics of the text and the graphics of the box.

Source: Botta Packaging

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SUSTAINABLE FOOD DELIVERY

Food delivery in Italy is constantly increasing: thanks to the pandemic, more and more citizens have resorted to take-away food. This makes the need to use packaging that is easy to recycle more pressing. A need that involves the entire chain: merchants that through the adoption of recyclable packs can be carriers of values such as sustainability and recyclability.

On the occasion of World Environment Day, Glovo, multi-category home delivery platform, in partnership with Corepla (National Consortium for the Collection, Recycling and Recovery of Plastic Packaging), Comieco (National Consortium for the Recovery and Recycling of Cellulosic Packaging), Coreve (National Consortium for the collection, recycling and recovery of glass packaging waste) and CIAL (National Consortium for Aluminium Packaging) announces the launch of the Environmental Protocol for Recycling, with the aim of raising awareness of all the actors involved in the supply chain of delivery - from commercial operators to the final customer - on the proper disposal of the materials that make up an order.

Source: Botta Packaging

With the separate collection made by millions of Italian citizens and the daily work that the National Consortia carry out with the municipalities and companies delegated to the management of urban waste, in the last year in Italy was started to recycle 71% of the packaging used. A result that places our country among the best in Europe.

The Protocol provides for the creation of a dedicated web page within the Glovo Store, a virtual store made available to the commercial partners of the platform, where it can be purchased the packaging necessary for delivery and take-away services. Within the web page, will be provided useful advice and good practices for the proper disposal of packaging processed by the Consortia in reference to the different materials.At a later stage will apply a QR code on the bags Glovo, that will allow customers to easily and quickly access the web page and related information.

Reference

https://www.comieco.org/food-delivery-sostenibile-i-consorzi-di-filiera-e-glovo-danno-vita-ad-un-protocollo-ambientale-per-il-riciclo-degli-imballaggi/

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 Packaging trends 2021

This controversial year, which will be remembered mainly for the ongoing pandemic, is coming to an end. There were many difficulties that all productive sectors, as well as final consumers, had to face between localized lockdowns, a slowdown in GDP and mortality well above the organic average.

However, there have also been positive aspects that the unpredictable world health situation has brought with it, in terms of digitization of the business, innovation sustained by the effort to overcome the contraction of markets and simplification, even in the packaging world.

News for the packaging:

- E-commerce: the first undeniable cornerstone of this new decade of the 2000s is undoubtedly e-commerce. Never as this year, in fact, with the closure of shopping centers, shops to the public during the months of the spring confinement, the small and medium-sized Italian companies have resorted to bring their business online. Packaging in this fruitful and varied sector plays a key role for customer loyalty.

-Sustainability: Another fundamental argument we have already discussed, which saw Greta Thunberg as her most lively protagonist, in contrast to the outgoing President of the United States, Trump, is sustainability. In all sectors, no one excluded, consumer choices are based on eco-friendly materials and treatments with reduced environmental impact and ease of recycling.

Source: Botta Packaging

- Packaging interactivity: Always on the subject of progress, the phenomenon of interactive packaging is framed. the packaging is therefore no longer just a dress to be worn to the reference product, but a marketing tool able to engage the buyer, involving him in a multichannel experience much more immersive and therefore loyal than in the past.

Reference

https://blog.pack.ly/it/tendenze-del-packaging-2021-le-previsioni-di-packly/

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SUSTAINABLE PACKAGING

In recent times, environmental protection has become a very hot topic, which has attracted the attention of all. The subject, already extensively covered in some previous articles, is now a trending topic in many areas, especially in the packaging. Now more than ever, in fact, the packaging industry is called to respond to the demands of consumers who are clamoring for the use of sustainable packaging.

Companies need to adapt to this green vision for both ethical and commercial reasons. Making sustainable packaging is, in fact, a concrete response to the needs and concerns of its consumers. Investing in packaging solutions that are easier to recycle or reuse can be crucial for the sale of your products.

Several major brands have already taken action to contribute to the protection of the environment.

Attention to the choice of materials, aspects related to their disposal/ recycling and production techniques, optimization of size and printing yield, and reduction of overpackaging are only a part of the useful measures to reduce consumption and waste. However, there are no general rules to follow, only good practices to keep in mind when needed.

Of course, encouraging the use of ecological materials, such as paper, to polluting materials, such as plastic, is already a first big step in reducing the environmental impact of packaging.

Source: Sustainable packaging

Another useful solution is to create sustainable packaging tailored to each product.

This opportunity makes it possible to reduce widely the waste resulting from the use of standard packaging. In fact, the latter generally involve the use of fillers to make up for the dimensional difference between the product and its packaging.

https://blog.pack.ly/it/packaging-sostenibili-futuro-green/  

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FAST FASHION INDUSTRY – THE LATEST THREAT FOR OUR PLANET

Yesterday, we bought from Inditex and Primark without thinking about sustainability, today the fast fashion industry is the enemy of sustainable development. 

Fast fashion’s concept relies on lower prices and a wide range of clothes that you can change frequently. In a nutshell, it is affordable and always trendy, so why is it a threat for the environment? 

First of all, the mass of water involved in the production chain: 20% of wastewater is produce by textile dyeing. Furthermore, fabrics are often toxic and dangerous for our health; our skin absorbs all the chemical substances contained in our clothes. 

This due to the fact that poor quality means polyester textiles which are strictly linked to the microplastic released in the waterways when you wash clothes. Producing plastic fibres requires a large amount of energy and petroleum provided by non-renewable sources. 

Fast fashion giants always push clients to renew the wardrobe; thus, your clothes’ lifetime is reduced, and they are not recycled or donate to people in poor countries. 

In order to live a more sustainable and responsible life, we can make a difference thanks to small actions. For instance: 

• Buy less and reduces our consumerism.

• Choose a sustainable brand. 

• Try to repair our clothes, donate or recycle them.

• Consider vintage clothes. 

• Exchange clothes with our peers. 

Today, the challenge for companies is to find the right balance between high profits and sustainability. The market is changing, and the consumer is conscious. This means that companies need to invest in Corporate social responsibility and innovation. 

Source: Recyclable packaging

Sources 

https://www.sustainyourstyle.org/en/toxic-clothing 

https://healthyhumanlife.com/blogs/news/what-is-fast-fashion 

https://impakter.com/fast-fashion-effect-on-the-environment/ 

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OVERPACKAGING - A NEW CHALLENGE

In the world of sustainable packaging, we often hear about plastic, recycle, paper and pollution. However, the attention to design and material of packaging is not sufficient, we need to consider overpackaging. 

Overpackaging is when a product is contained in a box that is bigger than the object. The result is a big waste of materials. 

This phenomenon occurs especially in the food industry where a large quantity of plastic and paper is used to pack each product such as fruits or vegetables. 

That’s why the fight against pollution should start from the project of the perfect design. Companies should not consider the number of products but their dimensions and characteristics; this because perishable goods need to be packaged in specific boxes to increase their shelf life. 

Furthermore, it has been studied that recycling is not the solution: even if you use sustainable products, you are always producing more than the products require. 

Another problem is related to marketing strategies because in supermarkets packaging must attract consumers and new potential buyers. Colors and design play an extremely important role in the sale process. This because our mind wants something that grabs their attention and stimulates desirability. 

To reduce the waste of packaging, BOTTA Packaging provides the right combination between design and sustainability. 

For instance, Eco-Paper Fruit Tray is eco-friendly, circular by nature, and recyclable. It is the perfect solution for fruit protection in retail stores. It is composed of molded pulp. It saves space, warehousing, and transportation costs. The most interesting advantage is that it is flexible and the design allows the stackability of trays. 

If you want to discover our range of eco-products, visit our website. 

Reference

https://ilsalvagente.it/2019/12/15/imballaggi-di-troppo-il-riciclo-serve-a-poco-senza-combattere-loverpackaging/ 

https://www.renewablematter.eu/articoli/article/quando-e-troppo-over-packaging-nel-sistema-cibo 

https://www.ecoefficientdesign.com/ecoblog/overpackaging-how-to-abuse-from-packaging-materials 

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STANDARD ON THE SEPARABILITY OF NON-PAPER COMPONENTS OF PAPER PACKAGING

The modern consumer is not only interested in packaging from an aesthetic point of view, but also that it is easily identifiable and recyclable.

This preference is noted by a Doxa study for Aticelca which shows that citizens/consumers are increasingly careful in making separate collection and willing to separate the different components of complex packaging, if they are put in the conditions to do so.

From the study, which was conducted in early 2021, on 1,000 Italian individuals between 18 and 85 years of age it emerged that when you throw a packaging made of different materials 95% is willing to separate and only 5% is not. Among those that separate 59% always separates the components of different materials. While 17% separates them, only if it can do it with the hands and 6% only if it is indicated in the package and 7% if it has the containers suitable for recycling. Finally, 6% separates the components only if they must be removed at the time of opening.

Citizens are therefore ready to play their part and expect packaging that is easy to break down.

Source:  Life cycle assessment from Botta Packaging

A working group was then set up to define a new Aticelca recycling standard which aims to define a method to measure the separability of non-paper components in paper packaging (such as handles and plastic windows).

The new standard therefore aims to improve the separate collection of paper packaging and thus further increase the recycling rate, to date, by 81%, facilitating the separation of paper from non-recyclable elements.

Further efforts in the quality of separate collection in our homes would therefore contribute to the achievement of the European recycling target of 85% by 2035, as defined by the EU.

Reference

https://www.comieco.org/consumatori-protagonisti-riciclo-qualita-separabilita/

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SUSTAINABLE ENVIRONMENT??

 

According to the UN World Commission on Environment and Development: “sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs.”

A sustainable environment is capable of meeting the needs of the present while also being preserved in good condition for the benefit of future generations. As a result, natural resources should be used in a way that does not deplete them but rather keeps them safe. It should be the responsibility of every individual on this planet to fight for a sustainable environment, rather than just the institutions that have been established to oversee them. People have chosen us as stewards of the rest of the planet, and we must fulfill our responsibilities as stewards of the planet.

Source: Sustainable packaging for environment

One method of accomplishing this is to strengthen the circular economy. Natural and non-renewable resources are being over-exploited, and this is intended to help mitigate the problem. The goal of this agenda is to maintain a sustainable environment through the efficient use of resources, such as reuse and recycling to help reduce the amount of waste produced. This does not imply a cessation of economic activity, but rather the efficient use of resources to achieve organizational goals while also protecting the environment in the process. This seeks for 100% recycling efficiency with zero-waste. Various stakeholders are seeking for the push of this economy and less of the linear type including political and consumer preferences, especially regarding packaging. It can be noted that European Union has taken this course of action very seriously and is enacting rules and regulations to oversee this.

The Paper Packaging Industry, for example, is a step in the right direction toward circulareconomies. Paper can be reused, recycled, and repurposed for a variety of other applications over and over again with 100% efficiency and they are biodegradable.

 

 

 

Sources

External links

https://sphera.com/glossary/what-is-a-circular-economy/

https://www.sustain.ucla.edu/what-is-sustainability/

 

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Meglio una Eco-Busta o una scatola per spedire i tuoi prodotti?

Meglio una Eco-Busta o una scatola per spedire i tuoi prodotti?

Devi spedire i tuoi prodotti e non sai scegliere se utilizzare una Eco-busta o una scatola? In questo articolo ti aiutiamo a scegliere la soluzione giusta per te, continua leggere!

La Eco-Busta è una soluzione perfetta essendo una soluzione cost-effective e sostenibile; quindi, quando possibile utilizzarla per noi è sempre la scelta migliore. Una scatola, invece, offre un’esperienza di unboxing diversa al consumatore finale, una differenza che per alcuni brand li porta a preferire l’utilizzo di una scatola per le loro spedizioni.

                                                                           

                                                                        Source: https://unsplash.com/photos/aJTiW00qqtI

Perché una Eco-Busta è una soluzione più efficiente in termini di costi ed operatività?

• Materiali utilizzati: Le Eco-Buste sono fatte usando meno materiali rispetto alle scatole, soprattutto meno carta e colla. 
• Costi di spedizione: i maggiori corrieri offrono spesso tariffe convenienti per gli imballaggi flat, categoria in cui rientrano le Eco-Buste. 
• Sovraimballo: uno degli errori più comuni in fatto di packaging è utilizzare imballi di dimensioni troppo grandi rispetto al prodotto. Il nostro consiglio è di scegliere l’imballo delle giuste dimensioni per il tuo prodotto, o una Eco-Busta oppure una scatola su misura.
• Velocità di riempimento: Le Eco-Buste sono una soluzione che non richiede l’utilizzo di riempimenti o protettivi aggiuntivi, a differenza della scatola, questo semplifica e velocizza le operazioni di riempimento.
• Spazio a magazzino: le Eco-Buste, occupano minor spazio a magazzino, rispetto alle scatole, questo si traduce in minor costi di stoccaggio ed ottimizzazione degli spazi. 
• Versatile: Le Eco-Buste sono una soluzione versatile che ti permette di avere la busta della dimensione perfetta per i tuoi prodotti. 

BOTTA EcoPackaging ha una vasta gamma di Eco-Buste tra i suoi Eco-prodotti, con possibilità di personalizzazione e certificazioni ambientali. 

Inoltre, BOTTA EcoPackaging produce anche scatole in cartone ondulato su commessa, quindi personalizzato secondo le vostre esigenze.

Se ancora non sapete qual è la soluzione più adatta non esitate a contattarci per il nostro servizio di consulenza dedicato! 

References

Internal links 

https://www.botta.it/prodotto/accessori-da-imballaggio/eco-mailer-rinforzate/

https://www.botta.it/

https://www.botta.it/product-categories/eco-packaging/ 

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COMPOSTABLE ECO-TAPE

 

Eco-Tape Compostable

Every correct package should be sealed using the tape that corresponds to it. If your business is committed to using environmentally friendly packaging methods, then taping should not be overlooked. Traditionally, the plastic tape was the material of choice. However, these tapes, sometimes known as sellotapes, are composed of plastic materials that are very resistant to decompose. We, at BOTTA Packaging, provide a variety of environmentally friendly adhesives that are distinct from the traditional ones.

For instance, our  Eco-Tape Compostable is one such product. All of the components used in this product are recyclable or biodegradable. Polylactic acid derived from corn and sugar cane is the primary constituent of the PLA film, which is held together by a mixture of natural rubber and resin. It is an excellent substitute for PVC and is appropriate for both human application and automated packing.  Plants and non-fossil materials are used to manufacture them, and they are biodegradable to up to 90 percent in six months. Recycling them for energy generation and plastic recycling is also possible. Eco-Tape Compostable satisfies all of the biodegradability, compostability, hazardous safety, and sustainability requirements set out by AS 4736, EN 13432, ASTM D 6400-04, and ISO 17088, as well as the criteria of ASTM D 6400-04. You may also physically remove them by hand since they are very strong, long-lasting, and have superb adhesives. They are an excellent choice for environmentally friendly packaging. TÜV Austria has examined and certified them, and they are now available.

If your business is searching for such an adhesive, you won't have to go far since BOTTA Packaging is there at all times to assist you. Simply click on the website link provided, and you will be taken directly there. https://www.botta.it/en/product/eco-tape-compostable/

 

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Bubble Envelope

 

The Bubble Envelope is yet another unique concept from BOTTA Packaging for shipping and carrying delicate goods in an environmentally friendly manner.

Bubble envelopes are envelopes that are lined with brown paper and have an interior air bubble film in the middle of them. It is possible to use them for packaging a wide range of items such as books, compact discs and DVDs, jewelry, tiny gadgets, plaques, and so on. They are extremely simple to use, and they have a simple closing as well. Because of the self-adhesive peel and seal strip, it is very simple to shut.

This envelope is lined with bubbles, which helps to keep things safe while in transit. Because of this characteristic, they have great resistance to ripping. They are also resistant to water and other elements of the environment. They are very light in weight and take up little room in packing, which helps to keep postal costs as low as possible. They are available in several different forms and sizes.

Additionally, BOTTA Packaging offers personalization options for customers in the printing of this envelope.

The link provided below will take you directly to this fantastic product.

https://www.botta.it/en/product/bubble-envelopes/

 

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