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CIRCULAR ECONOMY: A NEW VISION


Circular economy refers to a type of economy designed to be able to regenerate itself. This economy is in contrast to the linear economy, and its "take, make, dispose" model. Circular economy is based on the principle that the waste of a company becomes a resource for someone else, with sustainability as the main focus. 

Linear V. Circular economy

In a linear economy system, this does not happen: once consumption ends, so does the life cycle of the product, which becomes waste and must therefore be managed, consuming additional resources for disposal. 

Circular economy is an economic system designed to be self-regenerating, in which materials of biological origin are intended to be reintegrated into the biosphere, and technical materials must be designed to be revalued without entering the biosphere. Circular economy promotes a better use of resources based on the use of products rather than consumption and is characterized by the extension of the life cycle of products that leads to a valorization of waste.

What can a company do?

With this in mind, BOTTA Packaging is committed to the struggle towards a circular economy because cardboard is circular by nature: made from renewable sources, recyclable and biodegradable. We try not only to create recyclable products but also to raise awareness on reuse and recover properly after use. By doing so, a mechanism whereby you increase recycled content and post-consumer waste is created. Reducing the need for raw materials, emissions, and pollution are important for us. 

This virtuous circle created thanks to a circular economy has been completely absorbed by BOTTA Packaging, which is committed to improving on a daily basis in order to offer consumers products that are increasingly in line with this new vision. BOTTA Packaging is committed in paying greater attention to sustainability at all stages and widespread its vision.

Recycle is the key!

Among the company's products, Corrugated Cardboard represents the emblem of circular economy. It is 100% recyclable, biodegradable, and produced from renewable sources.  Corrugated cardboard lends itself to being recycled and reused in different ways. Recycled fibers make up 88% of the raw material with which new packaging is made. 



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