It is not easy to summarise luxury industrial packaging trends worldwide.
The most spread trend
is related to
green packaging, this is due to the tendency and the increasing
demand for green
packaging.
Green packagingmeans renewable raw material and sustainable production methods.
Green packagingis linked to circular economy. If we consider
corrugated cardboard for green packaging, it is circular by nature.
Corrugated cardboard is also appreciate by customers demanding for green packagingsolutions.
Green packaginguses
smart solutions to try to cut costs and satisfy, meanwhile, the requirements
of strength and solidity.
Around the world green packagingis
considered as a plus, a value to pay for and a distinctive point for
competitive reality.
Green packaging is really common in food industry but also
luxury industry. Nowadays customers tend
to be more conscious about the environment and in order to be responsible, they prefer green packaging.
Green packagingusually is made out of paper, because plastic
is seen as not environmentally-friendly. This is the reason why retailers are
now demanding for green packagingmade out of cardboard.
Symbols are very
common to use on green
packagingsolutions, to let the customer know immediately, at a
glance, that the packaging is eco-friendly.
