PACKAGING FOR THE 2021 FESTIVE SEASON

 

                      

Source: https://unsplash.com/photos/fuZWqL1C2rM

Packaging serves as more than a protective barrier for your goods. It speaks more loudly about your products, brand and generates an emotional response from your consumers. Customers do not only buy products for the benefit of the product alone, but also the benefit of its packaging. As the holiday season approaches, much thought has been given to the kind of presents or packages to buy for our loved ones. Businesses are likewise searching for the most effective method to fulfil their consumers' needs. The Christmas season of 2020 was markedly different from the ones we are used to, with an increase in online purchases. Due to the pandemic, families were unable to gather as usual and thus relied on other methods like eCommerce to maintain the festive mood. This season will also be quite different, as things are gradually returning to "normal." The emotional unpacking experience is one lesson learned from last year that may be applied to this year. Packaging is an integral component of marketing tactics, which creates the ideal environment for a successful holiday sales campaign.

Demand for custom-designed packaging is increasing towards the upcoming holiday season. The demand is not only for custom-made packages but also eco-friendly ones. Your company's brand and logo can be incorporated into the custom-made packaging, serving as a source of advertisement and brand awareness for your business. Additionally, the distinctive style and additional elements stimulate an emotional response from the consumer.

BOTTA Packaging, known for being experts in sustainable packaging, is ready to provide you with all the packaging and accessories you need to best serve your clients and offer them the maximum unboxing experience possible. Our whole product line is produced entirely of renewable materials, is biodegradable, and recyclable. Our products are designed to provide optimum protection for your goods and also offer the experiential unboxing moment. Although the holidays are rapidly approaching, it is not too late to purchase your personalized holiday print from BOTTA for 2021. All of these choices are accessible regardless of whether you operate an eCommerce site or a brick-and-mortar store.

Contact us today for all information on the design and type of package you may need.

Source

https://www.seamanpaper.com/blog/faqs-ecommerce-packaging-2021-peak