The ecological transition of the cosmetic sector is already underway and is constantly growing. This sector also aims at sustainability.
This is confirmed by the entry on the market of innovative products of the giants of the sector that make their environmental commitment a real production strategy to 2030, consistent with the Sustainable Goals of the United Nations.
All the initiatives of companies indicate that packaging is not at all a secondary aspect and the role of paper emerges centrally both as primary and secondary packaging, but also as regards labels.
The paper is recyclable and renewable, so it offers several opportunities for innovation in the era of circular economy, also replacing other materials traditionally used for packaging.
We are therefore witnessing a real packaging and product revolution that concerns the beauty and cosmetics sector. Among the most popular trends we find products such as shampoos and creams in solid state that are packaged in cardboard, often made of recycled fibres or from forests managed in a sustainable way.
Logistics also brings obvious benefits when ecodesign interventions allow for the saving of raw materials.
In fact, a lighter and smaller primary or secondary packaging allows the transport of a larger quantity of product on a standard pallet.
A concrete example could be that carried out by L'Orèal Saipo Industrial concerns the box intended for Shampoo Fructis Garnier. The packaging system has been simplified by the removal of the label and the amount of recycled material has been increased.
The redesign of the system brings environmental benefits throughout the entire life cycle of packaging, thanks to the reduction of greenhouse gas emissions and resource consumption in the production phase of raw materials.
Referencehttps://www.comieco.org/innovazione/best-pack/sistema-di-imballo-per-shampoo
